Are you a small business owner looking to gain more clients, get more exposure, and create a business that works for you?
Then you need Elsium Business Connect.
We educate, provide guidance and connect a community of small business owners, who want to succeed.
We know the lows and high of building, maintaing and growing a business. From start-up to success story, we’ve been there, done and seen it all, and we can help you reach your business goals.
Utilising our own successful business journeys, our in-person workshops, networking sessions and online resources we give you a real “how to” from people who have actually been there and done it.
Join us at our next workshop
Workshop: Fundamentals in getting your business known
Date: 7th January 2026
Location: Treacy Hall, Wakefield Cathedral

Lois Kirtlan
Lois is the Founder and Managing Director of Hetty & Betty.
Lois took a neglected, unloved, run-down cafe and through drive and determination, transformed it into a multi award winning destination restaurant and venue, rated in the top 10% of restaurants worldwide on TripAdvisor. Navigating a hospitality business through COVID, economic downturn and seasonal changes, she has grown the business over 900%.
Lois delivers presentations at universities, large organisations and business networks sharing her inspiring business journey and extensive business expertise.
As well being receiving multiple awards on behalf of Hetty & Betty, Lois was awarded Highly Commended for Best Hospitality Business Leader in the Enterprise Vision Awards 2025, the UK’s largest awards for female-led businesses. Lois is also a case study for the NatWest Accelerator after successfully securing investment from NatWest
Lois is often interviewed and appears across multiple media, for her business expertise and sector knowledge.
Lois is also the Chair of the Whitby Lit Fest.
David Kirtlan
David is the Founder and CEO of Elsium Education.
David is a nationally and internationally recognised leader in education and digital transformation strategy. After a successful career in education, he moved into consultancy and grew Elsium Education into a leading partner for an extensive client list with commercial and charity clients including Apple, Guide Dogs, and Family Fund. He has designed, commissioned, and quality assured large-scale CPD programmes that have reached teachers at every career stage, including national frameworks developed in partnership with Apple, and music engagement strategies delivered through UK Music Hubs. He has led CPD transformation for Multi-Academy Trusts, embedding inclusive and research-informed practice that improves both teaching quality and learner outcomes.
David has represented UK education at major global conferences including BETT and GESS, and collaborated with ministries of education, NGOs, and international partners to influence policy and co-create equitable education systems. His leadership is defined by a commitment to equity, access, and measurable impact, ensuring national reach while supporting meaningful local change.

What Small Business Owners say about us
… the biggest takeaway for me were your words on PR and about how PR is what other people say about you – not what you say about yourself. Because of that I’ve now bought 5 (yes – FIVE) audiobooks on PR and message-creation. So you’ve cost me, Lois!! But in a nice way. 😊🤗
Hello Lois just wanted to reach out and say thank you for your talk today about your business, it was really insightful and inspiring and really helped with not only planning my current assignment but future careers within business.
Lois Kirtlan this was so motivational for me. Filled me with new excitement about this journey of starting out self employed.
Fantastic meeting – very grateful for great conversations and a fab presentation from Lois Kirtlan – inspiring, plenty of food for thought!!
Thank you for another great morning and I loved your presentation, Lois . So much insight into how you’ve developed a thriving business and lots of interesting and creative tips and ideas we can all incorporate into our own businesses. Lovely to catch up with everyone too
x
